About

Welcome to HEɅRTHSIDE BLɅNDING, a Charlotte, North Carolina, business built on trust, clarity, and Southern craftsmanship. I'm Felicia Blanding, the founder, and I created this company to bring together everything I've spent my career building: strategic communication, disciplined project management, flawless event execution, and now, a growing real estate practice.

The name Hearthside comes from a street that holds personal significance to me, paired with my own name, Blanding. Together they represent what this business stands for: a warm, trusted home base for the people I work with, and a clear, steady hand guiding every plan to completion.

HEɅRTHSIDE BLɅNDING is built on four pillars:

  • Commercial & Residential Real Estate, powered by RE/MAX RESULTS, serving buyers, sellers, and investors across the Charlotte market and expanding into the Midlands of South Carolina.

  • Mini Makeover & Interior Design Service, helping homeowners get properties polished and ready to list, and refreshing, improving, or reimagining spaces through interior design for those who aren't selling but simply want a change.

  • Project Management Professional Services, bringing structure and follow-through to complex initiatives.

  • Event Management Services, delivering polished, well-run experiences from concept to execution.

Before launching HEɅRTHSIDE BLɅNDING, I spent more than a decade in business administration, global communications and corporate events.

I hold an MBA, a project management professional certificate, and a North Carolina real estate license.

Above all, I'm a connector. Whether I'm helping you buy or sell the right property, planning your next event, or managing a project from start to finish, my goal is the same: a partnership you can trust and elevated results.